Project Fenrir
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Past carsVB Mafia
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Project Fenrir

Project Fenrir: a snarling wolf breaking its chains above chrome Norse lettering

The chains are officially broken

350 WHP•375 WTQ

Sponsored by Overtake, JDMuscle & AeroflowDynamics

ProTuned by DMann Tuning

A Magnetite Gray 2025 WRX built as a functional sleeper. Dark OEM+ outside, orange where it counts, and every part picked for airflow, power and feel.

See the build @project.fenrirwrx
Project Fenrir WRX in full on a sunny day, hills and trees behind
2025 WRX · VB · FA24 · 6MT
350whp375 wtq, DMann tuned
2.4LturboFA24 flat-four
6MTManual, STI short-throw
93octDMann PROTune
#107854Boxerfest member

Announcements

Officially sponsored

AeroflowDynamics
Oct 2, 2026Contract signed

AeroflowDynamics joins the build

Sponsor contract signed with AeroflowDynamics. Their V1 lip and orange interior overlays are already on Fenrir. Watch Instagram for the install content.

Overtake
Sep 2, 2026Tier 3

Welcome to Team Overtake

Approved as a Tier 3 Sponsor Influencer. The windshield banner is on, and Overtake parts lead the next phase: a full drivetrain lockdown.

JDMuscle
Aug 31, 2026Tier 3

JDMuscle signs Fenrir

JDMuscle accepted Project Fenrir as a Tier 3 sponsor. Their grille, taillight covers and F1 brake light are already on the car, and more exterior parts are coming.

The build

Every part earns its spot

Factory red trim gone, a uniform dark palette, and orange used only where it counts: the badges, the shift knob, the wheel logo. The orange decals and banners are all custom done, Overtake and JDMuscle included.

Engine

Drivetrain

Exterior

Interior

Tap any part to see it on the car.

See the full build sheet

Under the hood

Power

Stock turbo, pulling hard

350wheel horsepower
375wheel torque, lb-ft
21.2psi peak boost
93octane, single-fuel tune

ProTuned by DMann Tuning at Felix Performance and monitored on a COBB Accessport V3.

Open the boost log

COBB Accessport V3 at night showing a 21.12 psi boost peak

Gallery

Garage, lot, and show

Drone shot of the WRX with Overtake windshield banner
From aboveOpen album →
Low front shot into the sun
Into the sunSunny days →
Front three-quarter in the rain
After the rainOpen album →
Fenrir beside a wolf statue
Around townOpen album →

Open the gallery

On the road

Golden hour run

Insta360 X5 chase cam, fall 2026

Watch the full video

The gear

DroneDJI Mini 3 ProAerials and top-down shots Chase camInsta360 X5Ride-alongs and rolling shots AudioRØDE Wireless PROExhaust, turbo and in-car sound 3D printerBambu Lab P2SCustom printed parts

Boxerfest · September 27, 2026

First Boxerfest

Rain, the show board, Overtake's co-founder, the DMann crew at the Felix Performance tent, and a lot of good people.

Don and Missy with the car in the rain at Boxerfest, Overtake banner on
With Missy · Photo: Mike H
Don with Art Petrakov, Overtake co-founder, beside the car and the Project Fenrir show sign
With Art Petrakov, Overtake co-founder
Don, his son Macklin and Anthony Berry of DMann at the Felix Performance tent
Macklin and Anthony Berry (DMann)
Don with Bonestock at the show
With Bonestock

See all of Boxerfest

Before Fenrir

Past cars

Blue 2020 WRX STI, front three-quarter
2023 – 2025

2020 Subaru WRX STI

WR Blue with the big wing, Acid Green Brembos and STI badging. The car that made Fenrir inevitable.

White 2018 Ford Focus ST, front three-quarter
2021 – 2023

2018 Ford Focus ST

White hatch, driven hard through Pennsylvania winters.

Black 2014 Ford Focus ST, side profile
2018 – 2021

2014 Ford Focus ST

Blacked out on black wheels with red calipers and Recaro seats.

White Mazdaspeed6 in Las Vegas
The Vegas years

2006 Mazdaspeed6 Sport

White on black wheels. Turbo, all-wheel drive and the desert. Where it all started.

See the full garage

The mead hall

For the laughs

Car life, wife approval and parts budgets. 33 memes and counting.

Meme: Do you want to stand in the rain and look at Subarus?▶Do you want to stand in the rain and look at Subarus?Watch on YouTubeMeme: Thinking I got away with ordering parts without my wife noticing▶Thinking I got away with ordering parts without my wife noticingWatch on YouTubeMeme: On my way to dyno tune my car and void the warranty▶On my way to dyno tune my car and void the warrantyWatch on YouTubeMeme: Subaru owners every time we open the hood▶Subaru owners every time we open the hoodWatch on YouTube
Enter the mead hall

Roadmap

What's next

Lock down the drivetrain so the power reaches the ground cleanly, then add flex fuel and let DMann tune for ethanol.

Phase 1 · Up next

Drivetrain lockdown

All Overtake USA parts. Cuts wheel hop and driveline slop on hard launches and shifts.

Transmission mount insertTBD
Crossmember bushing kitTBD
Rear diff bushing insertsTBD
Driveshaft carrier bushingsTBD
Driveshaft lockdown kitTBD
TotalTBD
Phase 2 · After lockdown

Flex fuel

Partial ethanol blend on the stock turbo, retuned by DMann.

Fuel-It Stage 2 low-pressure pumpTBD
Delicious Tuning VB flex kit V3TBD
Fuel pressure sensor add-onTBD
IAG V4 air/oil separatorTBD
DMann flex tuneTBD
TotalTBD

Partners

Backed by

Media kit for brands

OvertakeSponsored driver. Turbo inlet, CDV delete, hangers, bushings, and the lockdown parts.
JDMuscleSponsored. Grille, taillight covers and F1 brake light.
AeroflowDynamicsSponsored. V1 lip, orange steering wheel logo and WRX lettering.
DMann TuningTuner. The DMann 93 PROTune on a COBB Accessport V3, done at Felix Performance.
VB MafiaCrew. Fenrir rolls with VB Mafia, the VB WRX family. Tap the name to meet the members and their cars.

Follow the build

Find Fenrir

Instagram@project.fenrirwrx · 1.5K TikTok@project.fenrirwrx YouTubeProject Fenrir
Project Fenrir show board: wolf breaking chains, sponsors and Instagram QR code

The show board made its debut at Boxerfest on September 27, 2026. Catch the car and the sign at the next meet.

Shop credits

Built by the best

The shops that turned a parts list into a 350 whp WRX. Credit where it's due.

Mechanical & installsPenny Hill Service and RepairServing the greater Philadelphia area. Every install on Fenrir, from the intercooler and intake to the full exhaust, done right.Visit Penny Hill → Window tintOpaque Auto WorksServing the greater Philadelphia area. Window tint by Nabil, with clean edges and a flawless finish on every window.Visit Opaque →
← Back to Fenrir VB Mafia

The crew

VB Mafia

The VB WRX family Fenrir rolls with. One member at a time, each tagged to their car.

The Don · @6spdvbThe Consigliere · @grifsfa24The Muscle · @bonestockvbThe Underboss · @mako.vbThe Architect · @whitecherrywrxThe Hitman · @bebe.wrexThe Iceman · @subzero_vbThe Ambassador · @kiarae.cThe Artist · @inkd.wrxLucky · @3pdlwrxThe Fixer · @90s_kid_subaru
Leader, VB Mafia

"The Don"

@6spdvb

Runs VB Mafia. An Ice Silver VB WRX that sits low on polished mesh wheels, with a black vented hood, a yellow grille accent, and a front mount intercooler lettered "VB Mafia". Out back it runs a tall swan neck wing, a black diffuser and quad tips, with a flared body tying it together. "ONE OF ONE" across the windshield says the rest.

Clip from @6spdvb
Admin, VB Mafia

"The Consigliere"

@grifsfa24

Admin and right hand of the crew. A WR Blue 2024 WRX Limited, NAMR tuned to 330 whp. A JDMuscle lip up front, yellow fogs, a black honeycomb grille and dark wheels, with an Overtake banner across the top and a wing out back. Clean, sharp and always on point.

Clip from @grifsfa24
Admin, VB Mafia

"The Muscle"

@bonestockvb

Admin and the crew's heavy hitter. A WR Blue VB WRX making 787 whp and 693 wtq on E85. AeroflowDynamics lip, flares and a big swan neck wing, black wheels, BC Racing coilovers and a Group N trans mount, with Overtake parts in the mix. Every mod, tune and real world result gets posted.

Clip from @bonestockvb
VP, VB Mafia

"The Underboss"

@mako.vb

VP of VB Mafia. A WR Blue VB WRX on an IAG 1000 built block, with an ETS front mount intercooler, bronze wheels, a carbon trunk spoiler and an Overtake banner. It made it to Boxerfest, and the next phase of the build is already underway.

Clip from @mako.vb
Admin, VB Mafia

"The Architect"

@whitecherrywrx

One of the crew's Discord devs, keeping the server running. A white VB WRX with red accents: red lip, side skirts and mirror caps, white wheels with red centers, an ETS front mount intercooler and a high flow cat. Red underglow comes out at night, and NAMR has featured the build.

Clip from @whitecherrywrx
Admin, VB Mafia

"The Hitman"

@bebe.wrex

Part of the crew's tuner group. A WR Blue VB WRX running an ETS turbo kit with a G30-770, tuned on E85 through Atlas, with black wheels, an ETS front mount intercooler and an Overtake banner up top.

Clip from @bebe.wrex
Admin, VB Mafia

"The Iceman"

@subzero_vb

The car is named Subzero. A WR Blue VB WRX with a T51R turbo kit, carbon hood, swan neck wing and AeroFlow Dynamics aero, backed by AeroFlow Dynamics, Overtake and Super Auto. It shot its first flames this season.

Clip from @subzero_vb
Admin, VB Mafia

"The Ambassador"

@kiarae.c

VB Mafia's Canada rep. A track stance 2022 WR Blue WRX with a gold livery, gold mesh wheels and a big swan neck wing, backed by Bad Company Performance and Astray.

Clip from @kiarae.c
Admin, VB Mafia

"The Artist"

@inkd.wrx

Shoots as well as builds. A 2024 WRX six speed in white with a carbon hood and carbon fenders, backed by JDMuscle. The bio says it best: it's carbon fiber, not a rebuilt title.

Clip from @inkd.wrx
Admin, VB Mafia

"Lucky"

@3pdlwrx

Second chance build. The first car was a gloss Chosen Green wrapped 2022 WRX Premium that got totaled. Now there's a 2026 WRX Premium in the garage and a fresh build starting over.

Clip from @3pdlwrx
Admin, VB Mafia

"The Fixer"

@90s_kid_subaru

Runs VB group buys as part of the official Axis team. A WR Blue VB WRX with gold wheels and rally livery, a NAMR tune and a 3 inch exhaust.

Clip from @90s_kid_subaru
VB Mafia

Family first. All builds welcome.

← Back to Fenrir

Before Fenrir

The garage

Every car that led to Project Fenrir, newest first.

2020 WRX STI · 2023 – 20252018 Focus ST · 2021 – 20232014 Focus ST · 2018 – 20212006 Mazdaspeed6 Sport · The Vegas years
2023 – 202518 photos

2020 Subaru WRX STI

WR Blue with the big wing, Acid Green Brembos and STI badging. The car that made Fenrir inevitable.

2021 – 202313 photos

2018 Ford Focus ST

White hatch, driven hard through Pennsylvania winters.

2018 – 202120 photos

2014 Ford Focus ST

Blacked out on black wheels with red calipers and Recaro seats.

The Vegas years4 photos

2006 Mazdaspeed6 Sport

White on black wheels. Turbo, all-wheel drive and the desert. Where it all started.

← Back to Fenrir

Boxerfest · September 27, 2026

Boxerfest, the whole day

From the garage the night before to the last walk of the lot. Rain, friends, sponsors and a ride along with Scott Speed.

Getting readyFenrir on the lotThe peopleRide alongBuilds we loved
The night before4 photos

Boxerfest ready

Washed, dressed and parked in the garage. "We are Boxerfest ready. LFG."

Show day15 photos

Fenrir on the lot

Overtake banner up, show board out, rain on the paint.

Show day8 photos

The people

Missy, Macklin, the Overtake crew, DMann and a lot of new friends.

Driving experienceReel

Ride along with Scott Speed

Strapped in at the driving experience with Scott Speed. Watch the ride on Instagram.

In-car view from the Scott Speed ride along▶ Watch the reel
Show day13 photos

Builds we loved

The cars that stopped us walking.

More on @project.fenrirwrx

← Back to Fenrir

Boost log

Boost peaks

Stock turbo, DMann ProTune, and a COBB Accessport V3 keeping score.

The recordPeak boardBoosting season
Personal best

21.2 psi

Highest peak yet

Logged on the dash gauge and matched on the Accessport at 21.12 psi. Loving the cold weather and the Overtake turbo inlet noise.

See the post
Accessport V36 pulls

Peak board

Every screen is a real pull, highest first.

September 20264 photos

Boosting season

"It's boosting season. 21.2 what's your high score?" The rest of that post.

← Back to the gallery

Gallery

Albums

Every gallery tile opens its album. Shots can show up in more than one.

How it startedFrom aboveSunny daysAfter the rainAround townGarage nightsThe detailsOrange insideUnder the hoodWrenchingTune dayOvertakeJDMuscleAeroFlow
Day one13 photos

How it started

Delivery night and the first changes, November 2025.

Drone days6 photos

From above

Shot on the DJI Mini 3 Pro: the car alone in the lot and parked out front.

Magnetite Gray in the sun14 photos

Sunny days

Fresh out of the body shop and clean in the sun. The profile pic came from this set.

Rain shots12 photos

After the rain

Wet paint looks best. Some of these are from Boxerfest.

Everyday20 photos

Around town

Parking lots, back roads and the wolf statue. Fenrir on a normal day.

Night shift10 photos

Garage nights

Late nights in the garage, the Overtake banner up and the dash lit.

Lip, tips and blackout13 photos

The details

The small stuff: lip, wheels, quad tips, smoked lights and the orange SMY badges.

Cockpit17 photos

Orange inside

Orange from the outside carried inside: overlays, badge and the knob.

Engine bay10 photos

Under the hood

AMS top mount, ETS intake and the orange touches.

Install days21 photos

Wrenching

Intercooler, intake, exhaust and oil changes, from the lift to the driveway.

Felix Performance17 photos

Tune day

Dyno day with DMann Tuning at Felix Performance.

Sponsor · Overtake USA23 photos

Overtake

The banner, the sponsored driver tag, the parts and the merch.

Sponsor · JDMuscle7 photos

JDMuscle

The sport grille, blacked-out tails, the F1 brake light and the sponsor merch.

Sponsor · AeroFlow Dynamics10 photos

AeroFlow Dynamics

The V1 lip and the orange interior overlays.

← Back to Fenrir

The mead hall

Memes

Every car meme from the channel, one copy each. Tap one to watch it.

Meme: Do you want to stand in the rain and look at Subarus?▶Do you want to stand in the rain and look at Subarus?Watch on YouTubeMeme: Other adults my age vs. me with my car▶Other adults my age vs. me with my carWatch on YouTubeMeme: Thinking I got away with ordering parts without my wife noticing▶Thinking I got away with ordering parts without my wife noticingWatch on YouTubeMeme: On my way to dyno tune my car and void the warranty▶On my way to dyno tune my car and void the warrantyWatch on YouTubeMeme: When she asks how much I spent on mods this year▶When she asks how much I spent on mods this yearWatch on YouTubeMeme: The boys while I explain my car is a financial investment▶The boys while I explain my car is a financial investmentWatch on YouTubeMeme: Subaru owners every time we open the hood▶Subaru owners every time we open the hoodWatch on YouTubeMeme: Explaining to normal people what my exhaust sounds like▶Explaining to normal people what my exhaust sounds likeWatch on YouTubeMeme: Me wanting more car parts vs. the bills▶Me wanting more car parts vs. the billsWatch on YouTubeMeme: Should I buy another part from Overtake?▶Should I buy another part from Overtake?Watch on YouTubeMeme: My wife watching more car parts show up▶My wife watching more car parts show upWatch on YouTubeMeme: "You know it's just a car, right?"▶"You know it's just a car, right?"Watch on YouTubeMeme: Me looking back every time I park▶Me looking back every time I parkWatch on InstagramMeme: When the soccer mom in the minivan gives me "the look"▶When the soccer mom in the minivan gives me "the look"Watch on YouTubeMeme: When I tell myself I'm all done modifying▶When I tell myself I'm all done modifyingWatch on YouTubeMeme: Okay. Floor it.▶Okay. Floor it.Watch on YouTubeMeme: Leaving work to go install new parts▶Leaving work to go install new partsWatch on YouTubeMeme: When someone says they don't like my car▶When someone says they don't like my carWatch on YouTubeMeme: The intrusive thoughts win the second the boost hits▶The intrusive thoughts win the second the boost hitsWatch on InstagramMeme: When someone starts talking about something not car related▶When someone starts talking about something not car relatedWatch on YouTubeMeme: If you think I'm obeying street laws▶If you think I'm obeying street lawsWatch on YouTubeMeme: How much did it cost to fill up this week?▶How much did it cost to fill up this week?Watch on YouTubeMeme: Finding out the guy who hit me has no insurance▶Finding out the guy who hit me has no insuranceWatch on YouTubeMeme: "What did you do?" "You said handle it"▶"What did you do?" "You said handle it"Watch on YouTubeMeme: I love this car▶I love this carWatch on YouTubeMeme: Money is the one thing I don't have▶Money is the one thing I don't haveWatch on YouTubeMeme: I mean, I guess▶I mean, I guessWatch on YouTubeMeme: My childhood▶My childhoodWatch on YouTubeMeme: Keep disappointing them▶Keep disappointing themWatch on YouTubeMeme: To the kids with Gen X parents▶To the kids with Gen X parentsWatch on YouTubeMeme: The more you know▶The more you knowWatch on YouTubeMeme: Read carefully▶Read carefullyWatch on YouTubeMeme: Counting sheep, but running out▶Counting sheep, but running outWatch on YouTube

All shorts on YouTube

← Back to Fenrir

Build cost

What's on the car

Every part on Fenrir, priced at what it costs new today.

350 whp guideEngine & exhaustTuneDrivetrainExterior & lightingInteriorWheels & tiresMaintenance
$8,780total build value*
$4,405engine & exhaust
$1,620tune
$449drivetrain
$1,299exterior & lighting
$215interior
$792wheels & tires

Tap any part to shop it. JDMuscle and AeroFlow Dynamics links have the Fenrir code built in.

The recipe

How to get 350 whp out of a VB WRX

Five steps, in the order that makes sense. This is exactly what is on Fenrir.

  1. 1

    Unlock the ECU $770

    COBB Accessport V3 with an off-the-shelf map. Everything after this needs a way to tune, so it comes first.

  2. 2

    Let it breathe in $748

    ETS intake with airbox and the Overtake turbo inlet. Smoother air into the turbo, and a cleaner sound.

  3. 3

    Let it breathe out $2,233

    Rae-Motorsports intermediate pipe and the Invidia Q300 cat-back exhaust. Less back pressure, and a deep tone without drone.

  4. 4

    Keep it cool $1,250

    AMS top mount intercooler and the AMS charge pipe. Cooler charge air means steady power pull after pull.

  5. 5

    Tune it for the parts $850

    DMann 93 PROTune. A custom tune built around this exact setup on 93 octane. This is where it all comes together.

350 whp / 375 wtqon 93 octane, for about $5,851 in power parts*

Engine & exhaust

Invidia Q300 cat-back exhaust$1,683
ETS intake with airbox$459
Rae-Motorsports intermediate pipe$550
AMS top mount intercooler$750
AMS charge pipe$500
Overtake turbo inlet$289
AMS pulley cover$100
Overtake exhaust hangers$40
Overtake intercooler isolator bushings$25
Overtake reservoir sock$9
Total$4,405

Tune

COBB Accessport V3$770
DMann 93 PROTune$850
Total$1,620

Drivetrain

OEM STI short shifter$350
Billetworkz shift stop$35
Billetworkz brass shifter bushing$25
Overtake clutch delay valve delete$39
Total$449

Exterior & lighting

AeroFlow Dynamics V1 front lip$100
AeroFlow Dynamics window visors$100
Rally Armor UR mud flaps$189
JDMuscle sport grille$149
5% window tint with eyebrow$385
SMY orange/black badges$40
F1 rear fog/brake light + harness$109
Smoked taillight covers$119
SMY LED plate lights$20
JDMuscle LED reflectors (bumper + fender)$88
Total$1,299

Interior

Billetworkz Fusion shift knob$199
Steering wheel orange overlays$16
Orange change pocket3D printed
Total$215

Wheels & tires

Continental ExtremeContact DWS06 Plus, 245/40ZR18 (set of 4)$792
Total$792

Maintenance

Liqui Moly Molygen 5W-30, 5 liter jug$83
Subaru OEM oil filter$9
Every 3,000 miles$92

* Market value as of October 2026. Parts only, so installation and shop labor are not included. The orange change pocket was 3D printed at home, so it isn't counted. Maintenance is a repeating cost and isn't in the build total.

← Back to Fenrir

Fenrir's journey

From the lot to 350 whp

How a stock WRX became Project Fenrir, one step at a time.

Day oneFirst partsThe nameTune daySponsoredToday

November 6, 2025

Day one

Picked up a Magnetite Gray WRX with a 6-speed manual, bone stock and still on dealer plates. That night it came home.

November 11, 2025

First mod: tint

Five days in, the windows went dark. 5% all around with an eyebrow, done by Nabil at Opaque Auto Works.

December 2025

First snow

Still stock, red WRX badges and all, and it didn’t have a name yet.

March 3, 2026

Exhaust day

The first big parts went on in the bay, all from one deal: the Invidia Q300 catback with polished quad tips, the RAE intermediate pipe and the ETS intake. The stock parts came off in a pile.

April 2026

The orange comes in

The red trim came off and the orange came in. Sport grille, orange star badges, LED tag lights, and the COBB Accessport with the first DMann off-the-shelf map. That map is where the chains started to break.

Late April 2026

Blacked-out rear

Smoked taillight covers and the F1 brake light from JDMuscle, plus the Billetworkz shift stop and brass bushing inside.

May 8, 2026

The lip

The AeroFlow Dynamics V1 front lip went on, months before AeroFlow became a sponsor.

May 16, 2026

Top-mount intercooler

The AMS top-mount intercooler went on in the yard with the crew. Two days later it came back off at Penny Hill so the AMS charge pipe could go in, and both went on together. Cooler air, steadier power, and the start of the real power build.

Late May 2026

Fenrir gets its name

Six months and a lot of parts in, the car finally got its name: Project Fenrir, after the wolf that breaks his chains. That is where the motto started: the chains are officially broken.

June 2026

Tune day

The Overtake turbo inlet went in, then Fenrir was strapped down at Felix Performance for the DMann 93 PROTune. 350 whp and 375 wtq, and the chains were fully broken. The Billetworkz Fusion knob arrived the same month.

June 13 to July 15, 2026

Knocked down, built back

On June 13 a driver jumped a curb and hit Fenrir's front end. The car spent the next month at the body shop. It came home on July 15 with the front end fully restored and went straight into the next phase of the build.

July 2026

Orange inside and out

Orange overlays on the steering wheel, Rally Armor mud flaps, and a fresh set of Continental ExtremeContact DWS06 Plus tires. The look started to match the plan.

August 31, 2026

JDMuscle

JDMuscle became Fenrir's first sponsor. A lot of what they sell was already on the car, bought at full price before the deal: the AMS intercooler and charge pipe, the sport grille, the smoked taillights and F1 light, and the Billetworkz shifter parts and knob.

  • JDMuscle

September 2, 2026

Overtake

Two days later Overtake signed on. The Overtake turbo inlet had been on since June, bought at full price. The Overtake parts and banners went on.

  • Overtake

September 27, 2026

Boxerfest

Fenrir’s first big show, with the show board and the whole crew. Three days before, the ETS logo on the intake went orange.

October 2, 2026

AeroFlow Dynamics

AeroFlow Dynamics made it three. Their V1 front lip had been on since May 8, bought at full price months before the deal. Next from AeroFlow: the window visors.

  • AeroFlow Dynamics

Today

Still going

Next up is the drivetrain lockdown with Overtake parts, then flex fuel.

See the full build sheet The road ahead

Project Fenrir wolf

Project Fenrir

2025 WRX · 350 whp · @project.fenrirwrx

Project Fenrir websiteThe build, photos, videos and the road ahead JDMuscleShop with code Fenrir AeroFlow DynamicsCode Fenrir saves 12% on orders of $99.99 or more. It applies itself at checkout. OvertakeTurbo inlet, CDV delete and the drivetrain lockdown parts The build sheetEvery part with links, plus how to get 350 whp YouTubeDrives, installs and Shorts TikTok@project.fenrirwrx Media kit for brandsReach, audience and how to work with Fenrir
← Back to Fenrir

For brands

Media kit

A 350 whp / 375 wtq 2025 WRX, three sponsors, and an audience of enthusiasts who buy parts. Here's who watches Fenrir and what a partnership looks like.

Last 30 days · updated

ReachPlatformsAudienceTop contentPartnersOn the carWork with Fenrir
Across Instagram, TikTok & YouTube

Reach

Views in 30 days
Followers on all platforms
Of Instagram views from non-followers
Instagram follower growth
Per platform

Platforms

Instagram · verified

views
  • followers
  • accounts reached
  • interactions

TikTok

views
  • followers
  • likes
  • shares

YouTube

views
  • hours watched
  • Shorts and install videos
Instagram audience

Audience

men, aged 25 to 44, in the US. Enthusiasts old enough to spend real money on their cars.

Age

Top countries

Instagram growth

Growth

Project Fenrir joined Instagram in May 2026. Five months later the account passed 1.5K followers, and the last 1,000 came in just 54 days.

0May 2026 · Joined
500Aug 15, 2026
1KSep 9 · 25 days later
1.5KOct 8 · 29 days later
Top posts, last 30 days

Top content

ETS intake airbox with the orange ETS logo
14K viewsETS intake reveal
Engine bay before and after the ETS and AMS installs
11K viewsEngine bay before and after
Fenrir at Boxerfest under the Overtake windshield banner
#1 for new followsBoxerfest with Overtake
Current partners

Partners

Overtake

Since Sep 2026 · Tier 3

Sponsored driver. Turbo inlet, CDV delete, hangers and the drivetrain lockdown coming next. Custom orange Overtake banner and decals on the car.
JDMuscle

Since Aug 2026 · Tier 3

Sport grille, taillight covers and F1 brake light. Custom orange JDMuscle decals and a tracked referral link in the bio.
AeroFlow Dynamics

Since Oct 2026 · Contract

V1 lip, interior overlays and window visors. Visor launch campaign with a Reel, Stories and a feed post, plus follower code Fenrir.
Custom orange decals and banners

Brands on the car

Overtake

Windshield banner · plate frame

Custom orange Overtake windshield banner, run at every show and meet, plus the Overtake plate frame.
JDMuscle

Rear window decal

Custom orange JDMuscle decal across the rear window.
AeroFlow Dynamics

Coming soon

Custom orange AeroFlow Dynamics decals are on the way. Photos go up here once they're on the car.
Coming soon
Partnerships

Work with Fenrir

  • Install Reels & TikToksUnboxing, install and first drive, filmed with drone, chase cam and wireless mics.
  • Stories & highlightsEvery sponsor gets a spot in the pinned Sponsors highlight.
  • Feed postsTimed for when followers are most active, Tuesday to Thursday 6 to 9 PM ET.
  • YouTubeInstall walk-throughs and Shorts.
  • Shows & meetsYour logo on the car and the show board. Debuted at Boxerfest 2026.
  • Codes & linksDiscount codes and referral links in the bio and on this site.

Rates on request.

Message @project.fenrirwrxSee brands on the car
@project.fenrirwrx
Project Fenrir · 2025 Subaru WRX ᚠᛖᚾᚱᛁᚱ